Posts Tagged ‘crisis communications

Book Party for Best Practices in Health Communications

  My book chapter on crisis communications (a case study of the Duke Hospital Organ Transplant Mismatch) is included in this college textbook (chapter 7); you can access by going to:  http://www.jeffreymolter.com/wp-content/uploads/2011/08/Crisis-Comm-Book-Chapter-Better-2.pdf  …. I recommend you also get the book and read chapter 6 – great branding strategy at Children’s Hospital of Boston….Health Industry Communication […]

Crisis communications, health sciences communications, media relations, medical communications

Crisis Communications – The Duke Hospital Transplant Mismatch

I have written a chapter on crisis communications in a new textbook – Health Industry Communication: New Media, New Methods, New Message (Nancy J. Hicks & Christina Nicols, Jones & Bartlett Learning, 2011).  My co-author is Richard A. Puff. The book was released in August 2011. “Crisis Communications in the Health Sector” covers health crises, how […]

health sciences communications, media relations, medical communications, publications, social media