research communications

Watch Where We Go This Year at the American Institutes for Research

As 2012 unfolds – and health and healthcare continues to grab headlines and be a major part of people’s lives, the year promises to be an exciting time at the American Institutes for Research’s Health Practice. We will keep you posted on all the work we are doing at AIR Health to improve people’s lives […]

health sciences communications, medical communications, publications, research communications, social media

My new adventure: Principal, Communications & Social Marketing, Health Programs, American Institute for Research

In January 2012, I was appointed as a principal, comms and social marketing in Health Programs, for the American Institutes for Research. This 65-year old firm (they developed the MCATs), based in Wash DC, has $300 million in revenues, 1600 people in 31 offices worldwide, and does an amazing amount of work in health, education, […]

Crisis communications, media, media relations, medical communications, multimedia, publications, research communications, social media

What Makes a Good Medical Story: 10 Rules to Remember

  In the medical communications business, communicating health information to the public is important – but also a responsibility to all involved to make certain that reader or viewer gets the “whole” story. Doesn’t happen that often.  Please read this post; it tells everyone in our business (and the public) how to decipher medical research […]

medical communications, research communications

Embedding Video to Help Tell the Medical Research Story

Remember when video news releases were a vital part of medical communications? I used to manage the JAMA Report for a decade, a weekly video for TV stations to use on a top story from the esteemed weekly journal. They got alot of play when they were useful to reporters (i.e., well produced, truthful, with […]

health sciences communications, media, media relations, medical communications, multimedia, research communications

Communicating research progress to 18,000 health pros – Your Employees

How to help your health system employees learn about where you are going

health sciences communications, media relations, medical communications, research communications

Emory Health Sciences Communications: Responsibilities and Strategies

A quick primer on how we communicate at Emory University’s Woodruff Health Sciences Center.

health sciences communications, media relations, medical communications, publications, research communications, social media

Telling the good, explaining the not so good

I grew up planning to be a journalist. But after my first taste of working with medical and scientific professionals in public relations several years ago, I knew I’d never be satisfied looking in from the outside. As associate vice president for health sciences communications at Emory, I have the job I aspired to have.

health sciences communications, media relations, medical communications, multimedia, publications, research communications, social media