What Makes a Good Medical Story: 10 Rules to Remember


In the medical communications business, communicating health information to the public is important – but also a responsibility to all involved to make certain that reader or viewer gets the “whole” story. Doesn’t happen that often. ┬áPlease read this post; it tells everyone in our business (and the public) how to decipher medical research properly. Thanks to Gary Schwitzer for teaching this to health communicators and to Dr. George Lundberg for repeating 10 simple but sold rules to determine the veracity of health research.




medical communications, research communications

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